
Menu engineering is used by restaurants to steer you to order high-profit items. Yahoo finance has collected a list of some common menu ploys: 1. First in show. You are more likely to order the first item on a list in a given section of the menu (such as the “chicken” or “beef” section.) That’s where many restaurants place the most profitable dish of that type. 2. Menu Siberia. Unprofitable dishes, on the other hand, tend to get banished to a corner that’s less … [Read more...]



